I’m part of a mastermind group of marketers. It’s led by a business coach I hired several years ago. A gentleman over in Israel named Dov Gordon.

One of the members in the group is a bloke (he’s from England, so I can call him a bloke…) named Mike Seddon.

Mike announced to the group a few months ago that he has been diagnosed with inoperable and incurable cancer.

The man is an inspiration. We’re friends on Facebook and he’s stayed active in our mastermind group. He has such a wonderful and upbeat attitude and is at peace with the whole situation.

A couple weeks ago Dov helped Mike do ‘The Last Webinar.’

This was Mike’s gift to everyone and something he wanted to leave as a legacy – it outlined what a ‘Seddon Day‘ is.

And today, what I’m doing is taking a ‘Seddon Day.’

During a ‘Seddon Day’ you step back from your business and reflect on these 5 Key Questions from Mike.

The point is to make sure that you are building a business for the life you really want to live:

  1. What is My Why?
  2. What Does Success Look Like?
  3. Am I enjoying the Journey?
  4. Am I hanging out with the Right People?
  5. What would Happen to my Loved Ones?
You can learn more or listen to Mike’s ‘The Last Webinar’ at (once he got through some tears at the start of the webinar, he held himself together quite well.)
I wanted to share this wonderful idea with you this morning. I hope it’s something that you’ll take the time to reflect on for you and your business.