This has been on my to-do list for awhile now:
Outline what you are going to send to your email list for the next three months.
I’ve stared at that sucker for months. It’s one of those ‘important, but not urgent’ tasks.
As a result of that I’ve been hit or miss with sending out emails.
Is time limited? Sure. But that’s just a lame excuse.
The bottom line is that I haven’t taken the time to make a simple plan.
As our good man Ben Franklin once said, “Fail to plan, plan to fail.” (I think he said it more elegantly than that, but you get the idea.)
So, I sat down last week and completed the task above.
It took me probably 15 minutes.
And I instantly went from no plan or consistency to having a clear and simple plan that I can execute.
For example, here’s what you can expect from me in the coming weeks. Helpful emails on the subjects of:
- Project Discovery Sheet tips
- What to Expect at First Meeting template
- Suggestions on how to improve your Website Contact form
- ‘Batting Practice’ and how to build your confidence during sales calls
- Tips on the initial email to send to a new prospect
- Kitchen & Bath Planning Guides
- Lead Tracking & Sales Pipeline Management ideas
It’s the busy building season – most of your hours are being spent in that ‘important and urgent’ area of things.
Yet, as a business owner you can’t forget about your ‘important, but not urgent’ tasks. Whatever those may be.
What is something you’ve been putting off that needs to get done?
Think about it for a minute and comment below or just write it down and get to work.